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5 Powerful Technical SEO Tips for Beginner Level Web Developers

5 Powerful Technical SEO Tips for Beginner Level Web Developers

Discover 5 essential Technical SEO tips for beginner web developers. Improve your website’s speed, security, mobile-friendliness, and much more to boost SEO rankings.

The journey into Technical SEO can be intimidating especially if you are just starting as a Web Developer. But it is essential to overcome the basic level of SEO to achieve better results in the searching ranking of your website. Technical SEO comprises factors that allow the crawlers to access and understand your site with a lot of ease. With it, even the wonderfully themed websites can languish in obscurity.

In this blog post, you will come across 5 Technical SEO factors that any new web developer ought to understand as they help in increasing the site’s search engine ranking and visibility. By doing so, you will guarantee that not only does your website appear good aesthetically, it also meets the standards of the search engine visually..

One of the most important aspects of Technical SEO for beginner web developers is ensuring In terms of Technical SEO, Technical SEO for beginner web developers, one essential fact is that your website should load faster. Most users do not have very high tolerance levels for website speed as 47% of them expect a given page to load within 2 seconds at the most. (Source: Google  Webmaster Blog). A slow website is equally bad for your users, and this means anyone who visits your website may leave without exploring it further. This consequently affects the SEO ranking for your site..

Just for reference, if you want your site to load faster, you should think about using a Content Delivery Network (CDN). A CDN stores your website’s content in different points around the world and this helps when users are accessing it. Reduction of image size is also an equally important step. It is important to use clear and appealing pictures when designing the site because big pictures are likely to take longer to load. The great news is that you can compress the images without losing their quality by using services like TinyPNG or ImageOptim.

As you possibly already know, minification of CSS, JavaScript, and HTML is an effective technique to improve website performance. This means reformatting your code files in a way that more of the bytes are necessary, and therefore loading faster. Also, browser caching enables a visitor’s browser to save some resources of your site so they do not have to begin to download all the files each time they come.

With more than half of global web traffic coming from mobile devices (Source: Statista), ensuring your website is mobile-friendly is a top priority in Technical SEO. If your website isn’t responsive or doesn’t adapt to different screen sizes, it can result in a higher bounce rate and lower rankings in search engine results pages (SERPs).

A flexible web design is required. This means that your website is likely to address all issues of the screen size, beginning with the desktop version and ending with a smartphone version. Moreover, the interaction with the touch elements requires optimization too. Make sure that buttons and links are large enough (above 44px) so that they could be clicked on with a fingertip on a mobile device for better experience.

It is also equally important to test your site’s mobile usability. For example, Google has the Mobile-Friendly Test tool where you’re shown how good the site is when accessed on a mobile device. It will also give an insight on areas which may require enhancement. This change in algorithms means that when the information is searched using a Googlebot smartphone, it will list sites that are more friendly to smartphones than to computers.

Redirects come under the Technical SEO category because it becomes helpful when you want the user or the search engine to go to another page. For instance, a 301 redirect is permanent and a 302 redirect is only temporary. Incorrect use of the redirects consequences are the broken links that are not suitable for both the user and SEO rating.

When migrating a page to another URL it is recommended that a 301 redirect is implemented to transfer the SEO value of the page. This guarantees that both the search engines and the users’ will be taken to the updated page. It is also important not to allow the use of or have redirect chains, this is when one page redirects the user to the next page and that last page redirects the user to another page. Such chains can cause a sluggishness in functionality and hinder SEO.

In every health check, be sure to look for a broken link which might be affecting your website negatively. Google also provides the Search Console where with the click of a button, you will get a list of all the 404 errors (broken links) to help you fix them immediately.

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Website security has become even more paramount than it was before, given the current theme of relatively increased cases of cyber threats. Perhaps, the most important safety feature for your website is HTTPS (HyperText Transfer Protocol Secure) that preserves communication between people and your site securely. In fact, Google has confirmed HTTPS as a ranking factor (Source: Google).

In order to achieve HTTPS the use of an SSL (Secure Sockets Layer) certificate is required on the site. This certificate puts ‘s on HTTPS, meaning that information being shared between your website and its users is secure. After you’ve activated an SSL certificate, make sure all the pages on the site are secured with HTTPS, not only the main page. Also, retrofit internal links for improvement of the HTTPS security across the overall site.

Implementing HTTPS doesn’t only have benefits in increasing the security of a website, but also visitors trust your website more. Google preferred security and as such HTTPS is a requirement if you want your site to rank well on Google search.

An XML sitemap is a tool that shows the Search Engine how your site is organized and what is contained in it. Another quick win for a total newbie in web development is to create a XML sitemap and submit it to the Google Search Console.

Include all the important web pages of your website in your sitemap such as your blog post, product pages, and landing pages. Your XML sitemap will be automatically created and you should then submit it to Google Search Console in order to improve the crawling of your site. It is also beneficial to keep your sitemap up to date. Whenever you are posting new pages, or altering your content, ensure that your sitemap matches these changes.

By having a properly indexed XML sitemap, the search engines can crawl through your content more quickly and give your site better rankings.

1. What is Technical SEO and why is it important for beginner web developers?

Technical SEO refers to the behind-the-scenes elements that help search engines crawl, index, and rank your website more effectively. As a beginner web developer, understanding the technical aspects of SEO ensures that your website is optimized for search engines and performs well in search engine result pages (SERPs). Technical SEO is crucial because it directly affects site visibility, user experience, and site performance.

2. How does site speed impact SEO?

Site speed is a significant ranking factor for search engines. Websites that load slowly have a higher bounce rate, which can negatively impact SEO rankings. In fact, Google has stated that faster-loading websites provide a better user experience, which can improve rankings. Optimizing site speed by compressing images, minimizing code, and using CDNs can enhance both user experience and search engine rankings.

3. What is mobile optimization, and why should I focus on it?

Mobile optimization ensures that your website is fully functional and easy to use on mobile devices. Since more than half of web traffic now comes from mobile devices, Google prioritizes mobile-friendly websites in its rankings. A mobile-optimized site not only improves user experience but also helps you rank higher in search engine results.

4. How do redirects affect SEO?

Redirects are used to guide visitors and search engines from one URL to another. Properly implemented redirects, like 301 redirects, preserve SEO value when URLs change or pages are moved. Incorrect use of redirects or having too many redirects can slow down your site and create broken links, which can hurt your rankings. It’s important to manage redirects carefully to avoid these issues.

It is recommended for new web developers who have little or no SEO knowledge to apply the 5 Technical SEO tips for improved website’s search engine ranking. Aim for speed, mobile-friendliness, accurate redirects, a fast HTTPS implementation, and submitting an XML sitemap, these are the core of the perpetuated site SEO setup.

Don’t let the complexities of SEO hold you back—start applying these tips today and watch your website’s rankings improve! Are you ready to take your website’s performance and SEO to the next level? At AKIJ BPO, we specialize in providing tailored solutions that empower businesses to optimize their digital presence. Our team of experts can help you implement essential technical SEO strategies, improve your website’s speed, security, and mobile responsiveness, and ensure you’re ahead of the competition.

Don’t wait—unlock the full potential of your website today. Contact AKIJ BPO to get started on your journey towards better rankings and enhanced online visibility. Let us help you create a seamless digital experience that drives results!

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